Gamification : A Review of popular behavioural game design techniques

Article by Ken Thompson, 06 Apr 2017

BlogImage03

Gamification, the use of game play mechanics for non-game applications, is a very topical area with many enterprises exploring how they might use it to generate new levels of engagement with their staff or customers (current and prospective).

In this article I review some popular gamification approaches/techniques and provide a reading list for further study. I cover 4 key aspects of Gamification: Objectives, Frameworks, Building Blocks and Implementation Risks/Mitigations.

Read The Full Post

Request your FREE Executive Summary

'A Systematic Guide to Game Based Learning within in Organizations' by Ken Thompson

You might also like
img

Chapter

High Performing Teams Simulation

img

Crew

Team Leadership Simulation

img

Cohort

Change Management Simulation