Gamification : A Review of popular behavioural game design techniques

Article by Ken Thompson, 06 Apr 2017

BlogImage03

Gamification, the use of game play mechanics for non-game applications, is a very topical area with many enterprises exploring how they might use it to generate new levels of engagement with their staff or customers (current and prospective).

In this article I review some popular gamification approaches/techniques and provide a reading list for further study. I cover 4 key aspects of Gamification: Objectives, Frameworks, Building Blocks and Implementation Risks/Mitigations.

Read The Full Post

Want to know more about this topic?

As well as starting the conversation we will send you a FREE Executive Summary of our Book:

A Systematic Guide to Game Based Learning within in Organizations

MORE ABOUT US

We Transform Leadership Development using Business Simulations, guided by three principles:

SIMULATE

'Learn by Doing' approaches, such as Simulation, are more engaging & effective than traditional forms of learning

COLLABORATE

Team Learning offers a powerful extra learning dynamic & fosters better Collaboration & Team skills

INNOVATE

Innovation skills learned during Simulations are easier to transfer back to the workplace

Offer

Free access to iCards app

24 leadership self-reflection digital flash cards for your computer, mobile phone or tablet - no registration or installation required!

Launch iCards
Close App