Social Media Optimization


Sombrero is Social Media Optimization Business Simulation which allows teams to collaboratively plan a major multi-channel multi-media social campaign

Key Functionality

Sombrero covers a 6 month campaign and is used in a team-based workshop using current organisational data.

Participants will develop a hands-on understanding of:

The different media and channels available to their organisations and their relative effectiveness.

Estimating the costs for different interventions for a whole campaign.

Forecasting the value of the interactions which result and the breakeven/payback on any campaign.

The importance of indirect interventions (e.g. Your Followers' Followers) in maximising social media results.

Sombrero is a Business Simulation 'blueprint' which is customised and configured to suit the target organization.

Want to know more about Sombrero?

As well as a Sombrero information pack we will send you a FREE Executive Summary of our Book:

A Systematic Guide to Game Based Learning in Organizations

Let's Talk Business Simulations

We would love to tell you more about what we can do for your Business.
Feel free to give us a call on +44 333 533 1986

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