A passenger departing a cruise ship for the shore

Operational excellence business simulation

Cruise

How can an operational excellence simulation help you?

How can an operational excellence simulation help you?

Organisations need to balance operational excellence, customer service, and team performance under pressure. This simulation provides the ideal environment to:

  • Build resilience in fast-moving, high-stakes situations
  • Improve cross-functional collaboration and decision making
  • Strengthen customer service and guest satisfaction
A business meeting around a table

How Cruise works

How Cruise works

In Cruise, participants step into the role of a cruise ship management team on a four-day voyage around the Mediterranean. Teams plan routes, manage navigation, and make critical decisions on guest experience, crew morale, hospitality, and safety while adhering to a strict itinerary. Each participant owns a key performance metric, creating accountability and driving engagement.

A cruise ship arriving at a town

How Cruise can help your business

The Cruise simulation challenges participants to balance operational excellence, customer service, and team performance in a dynamic, high-pressure environment. By managing a luxury cruise ship through a demanding Mediterranean voyage, teams develop the skills needed to deliver exceptional service while maintaining safety, profitability, and crew wellbeing.

Operational excellence:

  • Handle unexpected situations and operational problems
  • Balance safety, profitability, and service quality under time pressure
  • Manage customer satisfaction and deliver key performance results

Team operations:

  • Operate as a high-performing team and resolve conflicts
  • Make effective decisions under pressure and manage change with agility
  • Maximise the contribution of all team members and continuously improve performance

Communication and relationships:

  • Negotiate values and role conflicts across guests, staff, and commercial priorities
  • Build trust and collaboration within and across teams
  • Maintain morale and engagement throughout demanding scenarios

At a glance

  • Duration: Cruise is played over 2–4 hours
  • Scenario: Participants manage a luxury cruise ship on a four-day Mediterranean voyage, balancing navigation, safety, guest experience, and commercial objectives while responding to unexpected challenges and competing priorities
  • Skillsets: Operational excellence, team collaboration, decision making under pressure, leadership agility, customer service

To find out more about Cruise and our other simulations contact us, or explore other solutions