Business Acumen & Strategy Simulation (B2C)

Acumen

A business strategy game that helps you develop team business leadership skills in your role as a key member of the executive leadership team of a highly successful global entertainment business. There are 10 recurrent dilemmas in leading any business. In this simulation, you get to meet them all!

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Core Simulation Skillsets

Business Acumen

Understanding a P&L Account
Pricing, Demand and Customer Loyalty
Reading and reacting to market changes
Managing the Customer Value Chain
Managing Organizational Health
Managing using Leading and Lagging Indicators
Resolving Dilemmas and Making Trade-offs
Managing Unexpected Challenges/Opportunities

Team Operations

Operating an effective Team
Organising a Team for success
Resolve conflict
Decision making under pressure
Time management
Managing change with agility
Maximising contribution of the whole Team
Managing new information effectively
Continuous performance improvement

Key Functionality

Read the markets and manage crises each quarter
Make operational decisions on price and product mix
Make organizational health investments
Run the enterprise for 1 year over 4 quarters

Track your results on a P&L and KPI dashboard
Review learning at end of each round
Collaborate and compete with your colleagues

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Special Features

100 pages of off-sim start of round updates and realistic briefing documents for participants.

200-page supporting book on Business Acumen Best Practice

Shorter, simpler 'express' version, ideal for conferences and team building events!

Part of the masterclass collection of deep-dive total immersion business simulations.

Acumen can also operate as a crisis management simulation game.

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We facilitated the acumen simulation with over 4000 leaders and managers playing in teams. They were challenged, they gained important insights about business acumen, teamwork and collaboration, and they enjoyed the experience!